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Matt Payne

Sales Manager/Broker
(231) 330-2163
(888) 284-4049

Licensed in NC & SC

I’m the Sales Manager at Walnut Cove Realty, the #1 boutique luxury brokerage in Western North Carolina, specializing in exceptional mountain estates, luxury lifestyles, and strategic real estate investments. Prior to real estate, I served as General Manager at The Cliffs at Walnut Cove, giving me an intimate understanding of the luxury club community, high-end clientele, and the lifestyle that defines Western North Carolina’s premier properties.

With a background rooted in hospitality, private club leadership, and executive management, I bring a level of service built on discretion, communication, and results. I work closely with luxury buyers, sellers, investors, and relocation clients to deliver a seamless experience tailored to their goals—whether that means finding the perfect mountain retreat, securing a legacy property, or building long-term wealth through real estate. Exceptional service, market insight, and trusted relationships are at the core of everything I do.

We make it easy.

Buying or selling a home is not easy. Partnering with the home experts at Howard Hanna is. As the #1 privately owned Real Estate Company in the country, we can help you successfully navigate the process with ease - whether you're buying, selling, relocating, or seeking financing or insurance, we can help. Because at Howard Hanna, Home Happens Here.

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Asheville, NC

Find houses for sale in Asheville, NC from Allen Tate. We have an offices located throughout Asheville and our real estate agents are experts in the community.…

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We blog home.

Jul 30, 2026

Myth vs Reality – Seller Edition

In real estate, there are many myths that get thrown around. Sometimes these myths cause misconceptions that may wind up hurting you when it comes time to sell your home. At Howard Hanna Real Estate Services, we’re here to help navigate you through these myths and let you know what the reality of each situation …